A.T.E.N.A. is a research project launched in January 2023, aimed at exploring the impact of augmented reality (AR) in didactic by harnessing the synergy between human potential and the generative artificial potential that enabled its creation. A.T.E.N.A. is grounded in a solid theoretical framework that integrates the principles of constructivism and Embodied Cognition. The use of AR through smartphones makes the method particularly effective for engaging digital natives, creating learning conditions anchored to their reality. Additionally, manipulating AR models stimulates motor cortex activation, fostering a more immersive and interactive learning experience. Following the positive results of the A.T.E.N.A. methodology on learning processes, the influence of the teacher’s teaching style on outcomes was investigated. The data revealed that, despite varying teaching styles, student performance was not negatively affected, with a 40% improvement in memory tests compared to the control group. Thus, A.T.E.N.A.’s approach has proven to be effective regardless of the teaching style adopted by the instructor, enabling students to improve their performance.