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N. 2 (2020)

La socializzazione dell’impresa profit: dall’open innovation alla social open innovation

DOI
https://doi.org/10.3280/cgrds2-2020oa10572
Inviata
21 ottobre 2020
Pubblicato
26-01-2021

Abstract

Nonostante l’abbondanza di studi sull’innovazione sociale, il focus è solitamente rivolto alle organizzazioni senza scopo di lucro il cui obiettivo principale è raggiungere il cambiamento sociale, mentre il coinvolgimento di attori esterni, tra cui le imprese profit, nello sviluppo dell’innovazione sociale è ancora trascurato nella letteratura.
Pertanto, il principale obiettivo è estendere la comprensione concettuale dell’innovazione sociale e fornire un contributo alla concettualizzazione ed agli studi sulla open social innovation.
Quindi, il social open innovation viene studiato attraverso un framework concettuale, che prevede una revisione della letteratura relativa ai modelli di social innovation e di open innovation.
Tant’è che il lavoro delinea l’aspetto “aperto” della social innovation, evidenziando sia l’utilità del coinvolgimento di differenti attori e processi nella generazione e diffusione di idee in grado di affrontare un cambiamento sociale, che la tendenza a definire nuovi modelli di business.
Per raggiungere tale obiettivo, lo studio si concentra su una revisione della letteratura senza analisi empiriche. Casi di studio o approcci quantitativi potrebbero rappresentare utili sviluppi per ulteriori ricerche.
Inoltre, il lavoro si focalizza sulla social innovation prodotta da imprese profit in un contesto di collaborazione con stakeholder di varia natura, tanto da caratterizzare un’evoluzione dei modelli di business tradizionali verso un modello “hybrid”.

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