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FrancoAngeli Journals

Saggi

No. 135 (2025)

Strategies to optimize the organization of Influenza vaccination campaigns in healthcare organizations

DOI
https://doi.org/10.3280/mesa2025-135oa23141
Submitted
giugno 24, 2026
Published
2026-10-01

Abstract

This article examines how influenza vaccination campaigns serve as catalysts for organizational change within Italian public healthcare organizations, significantly affecting internal organization and relational dynamics.
The analysis draws on three main theoretical frameworks: structural contingency theory, to understand how campaigns stimulate internal reorganization; Kotter’s change management model, to provide a structured approach to transformation; and stakeholder theory, which emphasizes the central role of relationships in the success of the campaigns.
The article aims to explore:
• how the campaigns influence the functioning of healthcare organizations;
• the role of stakeholders in organizational and relational dynamics;
• how the lessons learned through the campaigns can be capitalized on.

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  105. Istituto Superiore della Sanità – Coperture della vaccinazione antinfluenzale in Italia https://www.epicentro.iss.it/influenza/coperture-vaccinali (consultato il 01/08/2025).
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  108. Normativa
  109. Decreto Legge n. 105 del 23 luglio 2021, convertito con Legge n. 126 del 16 settembre 2021.
  110. Ministero della Salute – Prevenzione e controllo dell’influenza: raccomandazioni per la stagione 2024-2025.
  111. Piano Nazionale Prevenzione Vaccinale (PNPV) 2023-2025.
  112. Piano Nazionale Vaccini 1999-2000.