SCHILLACI, Carmela Elita; MERTOLI, Federico; BENVENUTO, Marco; PIPOLI, Martina; VIRGILLITO, Daniele; PIPER, Luigi. Wearable health devices: The role of perceived complexity and effectiveness in shaping positive Word-of-Mouth (WOM). A study on Automated Insulin Delivery (AID) systems. Mecosan - Management ed Economia Sanitaria - Open Access, [S. l.], n. 134, 2026. DOI: 10.3280/mesa2025-134oa22030. Disponível em: https://journals.francoangeli.it/index.php/mesaoa/article/view/22030. Acesso em: 29 apr. 2026.